Landsker has provided consultancy services for 17 years and as the company has evolved, including the 2012 merger with NM Human Resources Ltd. and Castle Ely Consulting, the Landsker brand and supporting marketing activity has adapted accordingly.
The existing company website was contemporary, had good navigation and acted as a professional portal to showcase Landsker services. However, it was in need of attention in several areas to provide a more useful resource for those seeking business support and enable seamless integration with other marketing activity.
Landsker recreated the website on the WordPress platform, with adjustable (responsive) layouts for viewing across various mobile devices. Specific attention was given to rewriting the ‘services’ content in layman’s terms as well as including keywords where relevant to enhance search engine optimisation (SEO). New photography replaced stock photography, showcasing the business location and team personalities. Integration with social media profiles has encouraged regular networking and promotion, plus a portfolio section to display past projects enables visitors to understand more about the tangible support Landsker provides.
Google Analytics, although already linked to the original website enables the team to monitor the exposure and popularity of the website, review visitor behaviour and measure success of social media interaction.
We are really pleased to have a user-friendly, informative and contemporary website as first port of call for our clients (but then we would say that wouldn’t we!)
[symple_button color=”gray” url=”http://landsker.co.uk/” title=”Visit Site” target=”blank” border_radius=””]Visit Website[/symple_button]