Farming Hub was an idea developed by a local farmer, who identified the need for businesses within the farming industry to be able to source specialist goods and services from a central hub, and for the buyers to be able to rate the businesses they have traded with. Their website was already under development, they required marketing support to help position them as a credible brand within a busy marketplace and to attract a membership base.
After researching the competitor marketplace, Landsker developed the Farming Hub brand and a company logo to clearly encompass six sub-brands and service sectors. We helped to develop membership packages to differentiate hub users and created a launch promotion to encourage initial user testing & feedback, and the start of a loyal membership base. The Farming Hub brand was expanded across social media profiles, website graphics and printed materials. We also advised the client via one2one tutorials on using social media to support their promotional activity.
- Company logo
- Branding for social media profiles
- Development of free membership promotion
- Web page graphics
- A6 promotional launch flyer
- One2one tutorials on Facebook, Mail Chimp and Hootsuite